Keep authenticated portals out of Google: noindex, robots, and sitemaps
Login, app, and operator routes should not appear in the sitemap or in snippets. Use noindex, robots, and a public-only URL inventory — from Google’s own indexing guidance.
Kiwi Blog 161 articles · Page 1 of 18
Practical articles on websites, client portals, SaaS, and technical SEO. Understand the trade-offs before you invest in the build.
Search all articles, or browse by topic below.
Login, app, and operator routes should not appear in the sitemap or in snippets. Use noindex, robots, and a public-only URL inventory — from Google’s own indexing guidance.
A walkthrough environment beats a pitch deck when buyers need to see jobs, empty states, and failure — not a montage. How to scope a demo you can actually show.
Workers plus D1 fit small, edge-hosted operator panels and portals with modest relational data. They are not a default for every product. A fit check from Cloudflare’s own docs.
Google’s destination-experience policy incorporates the Coalition for Better Ads. Sticky ads, auto-playing noisy video, and prestitial overlays are how a paid landing page gets disapproved even when the product is legal.
Credit-card applications are restricted financial advertising. Licenses, local disclosures, and Meta’s financial-products rules apply. A checklist that starts with the product, not the carousel.
Advertising credit cards, issuing, and card-linked payments is restricted financial advertising on Google and Meta. Treat licenses, APR disclosures, and destination review as the campaign. Lifestyle creative comes last.
Specialist crypto display networks exist because walled gardens ban ICOs, DeFi, and unlicensed exchanges. Buying that inventory does not make the product legal, brand-safe, or honest. A due-diligence guide.
content-visibility: auto can skip rendering off-screen cards. Without contain-intrinsic-size it causes CLS. How to use it on blog and listing pages.
A custom client portal is warranted when email cannot carry access control, audit, or a repeatable job. A practical sequence for B2B teams considering a portal they will own.
Put the thinking to work
Tell us about your website or product. We’ll help you identify the problem worth solving first, with a clear path to a scoped project.
Start a project