CSS view transitions on B2B marketing sites: when they help
View Transitions can make route changes feel continuous. They are optional, must respect reduced motion, and should never delay LCP. A 2026 implementation note from the W3C module.
Kiwi Blog 161 articles · Page 5 of 18
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YouTube ads in 2026: TrueView billable views vs public view count
From 24 August 2026 YouTube counts a public view when playback starts. TrueView billable views still use the older watch-or-interact thresholds. Mixing those numbers is how teams invent performance.
YouTube limited ad serving: what Google means by a qualified advertiser
Google may cap impressions on YouTube, Gmail, Play, and Discover for advertisers it does not yet treat as qualified. Verification, policy history, and account maturity are the documented levers — not a secret bid trick.
YouTube non-skippable, bumper, and Shorts ads: 2026 specs that trigger disapproval
Duration, resolution, companion banners, and YouTube hosting rules for non-skippable in-stream, bumpers, and Shorts. A production checklist from Google Ads Help, not a creative manifesto.
What usually breaks after an agency handoff
The first month after handoff is where missing runbooks, env vars, and ownerless DNS show up. A practical sequence, common mistakes, and what to prepare before you brief a studio.
What to improve after you launch the site
After launch, work from evidence: which pages start enquiries, where mobile fails, and which queries 404. A practical sequence, common mistakes, and what to prepare before you brief a studio.
Agentic commerce in 2026: what is actually live, and what is still a pilot
Only 3% of transactions involve an AI agent, yet 89% of merchants are preparing. The checked 2026 data on ACP, UCP, AP2 and x402, the in-ChatGPT-checkout myth, and the three cheap things worth building now.
Announcement page or product site: pick one for launch week
Two URLs splitting the story confuse press and buyers. Pick a canonical and redirect the rest. A practical sequence, common mistakes, and what to prepare before you brief a studio.
CTA copy that names the next step instead of 'submit'
A button should name the outcome of the click. 'Start a project' beats 'Submit' because the buyer already knows what happens next. A practical sequence, common mistakes, and what to prepare before you brief a studio.
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